Creating Evergreen Content, and Deals Ending Tonight

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by Ruth Bowers in Newsletter Archives

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Happy Friday!

It’s been a bit of a weird day here, and I’m not exactly sure why. But it’s after 8 p.m. and I’ve only just finished today’s blog post. Since it’s already so late today’s newsletter is going to be a pretty short one.  

Here’s what I have for you…

Today’s Read: 5 Reasons for Creating Evergreen Content

When it comes to content creation, jumping on trends is a great way to get eyeballs on your content. But creating evergreen content is a better long-term strategy, because this type of content is more useful over a longer period of time.

What is Evergreen Content?

Evergreen content is content that is intended to last and keep working for you for a longer period of time as compared to short term content that focuses on current trends. Usually, this time period will last at least a few months, but in some cases it can pretty much last forever. The other good thing about evergreen content is that it is almost always relevant, of interest to your audience, and something that they find value in.

It’s your decision as a business owner whether to make your evergreen content free or paid. I find that a mixture of both usually works pretty well. If you think of using evergreen lead magnets as free content, you can then add an evergreen low cost upsell and if you do it right, you can have a passive option for building your list once everything is set up.

It’s this idea that drives a lot of small online businesses to create evergreen content because they know they can make sales every day and not just when launching something new.

Read the full article

Quick Links (for readers in a hurry)

Featured Partner Pick Today

UPDATED FOR 2023!! How Free Products Leads To Profit from Jen at NAMS is being relaunched this weekend through Tuesday, July 25.

This is a set of 20 comprehensive checklists that focus on the exact processes you need to create free content and monetize it without feeling too salesy. Each step-by-step checklist shares an approach to creating high-value free content, and then monetizing it.

I’ve used this system in the past, and can tell you from experience that it really works.

Plus, as a bonus you’re also getting a bonus live training with Jen Perdew where she is going to show you how to create free content and products using AI.

I’m really excited to see both the updated content, and to get on the live training next week. I’ve been a NAMS Insider for years and have always been a little in awe of Jen and how scary smart she is when it comes to marketing and business stuff. I can’t wait to see what she’s come up with this time!

Get How Free Products Leads To Profit

Deals Ending Today

ENDS TONIGHT!! Tools for Motivation release this morning. The Importance of Rest is a topic that’s near and dear to my heart, because I had to learn how to allow myself to have deliberate downtime after having a heart attack at age 40. But it’s not just for health reasons… Allowing yourself to stand down also can do wonders for your productivity and creativity, and that’s important to me too. I even talked a bit about this yesterday when I was mentioning taking time to allow your thoughts and ideas to percolate before you execute.

So, here’s what you get in this package:

  • Premium Content – ebook, enhanced ebook, workbook, audiobook, and ecovers
  • Lead Generation Content – lead gen report, autoresponder series, and trainers slide deck
  • Branding Content – 10 articles, Canva blog headers, 2 mini reports, 10 slide decks, 1 checklist
  • Social Content – tip posters, a tips video infographic, pinterest and Instagram images, tweets and FB posts
  • Marketing Content – pre-made sales letter, product graphics, curated royalty free graphics

This is on sale through Friday, July 21 for only $29.95 (reg. $147) so if it’s a topic that interests you and you can do something with it, check it out here

Bonus Offer: And if you decide to buy it, and use my link let me know. I’ve done a brainstorming session on another the Tools for Motivation’s full packages that you can use to get ideas on how to use all this content from. The content will be different, but the concepts are the same. Email me your receipt and I’ll get that right out to you!

ENDS TONIGHT!! Loving Yourself Best from Piggy Makes Bank is their latest self-help release. Use coupon code SELF to save $10 at checkout for the next few days. This package includes 30 Articles, 30 Emails, eBook Compilation, 30 Social Media Posts, the “How to Run an Email Challenge” Guide, and an eBook/Workbook combo.

ENDS TONIGHT!! Spirituality and How to Find Yours Content Kit from Jenn at Passion for PLR. Use coupon code SPIRIT10 to save $10 through July 21. This content pack includes:

  • Epic Blog Post– 1502 word blog post called “Spirituality And How To Find Yours”.
  • More Blog Posts – 5 more blog posts with a minimum of 700 words each!
  • Social Posts – 30 messages taken from the blog post to share on your social media accounts.
  • Canva Templates – 8 different workbook pages with exercises already added.
  • Self Survey – 10 questions to help you find your life’s purpose. 
  • Affirmations – 30 affirmations to add to a journal or provide to your audience. 
  • Photos – 4 links to photo sites with creative commons license. 

She’s also got a Content Creator’s Library membership for $37 monthly where you can download all the kits you can use for one price. I’ll be signing up for this one for sure!

Other Partner Deals You Might Like

FREE!! 5 Finding Clarity PLR Articles from Publish for Prosperity available today.

NEW!! Finding Clarity – 7 Day Ecourse also from Publish for Prosperity is on sale this weekend. It comes with:

  • 10-Part “Finding Clarity” Email Series
  • 7 In-Depth “Finding Clarity” Blog Posts/Articles
  • “Finding Clarity” Report
  • “Finding Clarity” Workbook
  • 2 Sets of Professionally Designed eCover Graphic Sets
  • Lead-Generating Opt-in Page
  • 10 Easy-to-Edit Canva Inspirational Quote Templates

NEW!! The Prosperity Academy PLR Videos are on sale starting this morning, through Monday, July 24. The main offer includes 84 short videos in both horizontal and vertical formats that cover 4 in-demand topics:

  • Power of Abundance
  • Power of Creativity
  • Power of Attitude
  • Power of Change

I was looking at all the titles listed on the sales page, and I can see so many ways to use this content, that I can’t wait to get my hands on these and dive in.

NEW!! Meditation Content and Printables Bundle from Jennifer at Health & Wellness PLR is a new pack that is geared toward people who are new to meditation. It’s on sale for only $9.95 this weekend. The bundle includes:

  • Report #1: ‘5 Common Forms of Meditation’ (5 pages, 1,704 words)
  • Report #2: ‘Meditation for Beginners’ (5 pages, 1,833 words)
  • Report #3: ‘Enhancing Meditation Practices With Accessories’ (5 pages, 1,774 words)
  • Report #4: ‘Creating Your Own Meditation Space’ (5 pages, 1,819 words)
  • Report #5: ‘How to Make Meditation Work For You’ (5 pages, 1,768 words)
  • 10 Articles: Articles on Meditation for Beginners (400+ Words Each)
  • 100 Journal Prompts: All About Meditation (Word & Text format)
  • 100 Affirmations: All About Meditation (Word & Text format)
  • Journal: 102-Page Meditation Journal (Editable in Canva and PPT)
  • Workbook: 53-Page Meditation Workbook (Editable in Canva and PPT)
  • 2 Card Decks: Affirmations & Prompts Card Decks (Editable in Canva and PPT)
  • Flat eCovers: 7 Editable eCovers (Editable in Canva)

ON SALE!! This weekend Sharyn at Content Sparks is having a sale on her Rebranding Your Business course through Monday, July 24. This course covers everything your audience will need to create a re-energized brand for their business. The course covers how to:

  • Inject new life into their business 
  • Open up new markets 
  • Communicate what’s unique about their business 
  • Clarify their business’s values and mission 
  • Create a deeper connection with their customers

NEW!! ThriveCart Kickstart is the newest course from Angela Wills, and it’s all about how to use ThriveCart to launch your classes and courses quickly. The course starts on July 24, and at pre-launch pricing of only $75 through July 28. Here’s what you’ll learn:

  • Walkthrough of my entire setup in ThriveCart
  • Step by step instructions on how to sell digital downloads, courses and/or group coaching and memberships on ThriveCart.
  • Walkthrough of all the sections of ThriveCart (a “tour” basically).
  • Salespage Templates & How to Set up Shopping Cart Salespages in ThriveCart.
  • Setting up an Affiliate Program in ThriveCart.

If you already have ThriveCart and want to use it to its fullest check out ThriveCart Kickstart.

ONGOING!! Sajan’s Morning Motivation Mastery is on sale this week through Sunday, July 23. This is a full PLR package that focuses on the transformative power of morning rituals. I know for myself if I don’t get my journaling time in before I start the rest of my day every morning, things never seem to go as planned. Here are some of the topics that the package covers:

  • How morning rituals impact productivity, focus, and overall well-being.
  • Fascinating examples of successful people’s morning rituals and what you can learn from them.
  • The significance of a goal-oriented morning routine and its key elements.
  • How to set and adapt your morning routine according to your evolving goals.
  • The importance of starting your day with purpose and clarity.
  • Techniques for setting intentions that align with your personal values and goals.
  • The role of a positive mindset in supporting your morning routine.
  • Exploring the science behind positive thinking and its advantages.

What I’ll be doing with this is repurposing it all to add to my new personal development blog and shop, and I’ll be sharing how I do that inside the Creative Repurposing Society.

Four Seasons Creative Writing Journal Template from Mary Jo at Cool Bean Design is on sale this week. Save $20 when you use coupon 4SEASONS at checkout. This journal comes with seasonal writing prompts designed as:

  • Inspiration for exploring creativity
  • A way to capture personal reflections
  • Motivation for storytelling

NEW!! The AI Freelancer’s Blueprint from Jim Daniels covers how to set up your own freelancing business using AI tools to create the content and complete the task you offer. I’m planning to use a lot of the suggestions he makes to streamline my own business, plus set up a services side hustle as well.

That’s it for me this evening. I’m going to find something for dinner and maybe watch a movie or something. Here’s to having a more normal day tomorrow!

Have an amazing day! Create what makes your heart happy!

See you tomorrow!

ruthie signature

P.S. Are you on the waiting list for the Creative Repurposing Society yet?

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About the author, Ruth Bowers

I'm a self-styled creative soulpreneur who loves that she gets to play with words and pictures for a living. My friends call me the "Repurposing Queen" because I'm always coming up with new ways to use and reuse DFY Content. And I love sharing what I find with you too!

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